Vol. 5 No. 4 (2025): August Issue

Articles

• 

  The Paradox of Safety: A Critical State-Wise Analysis of Crime Against the Elderly in India

  Promita Mukherjee, Parthib Mukherjee

  1-9

  • 196
  • PDF ¹¹⁰
  • HTML ⁵⁰
  • JSON ²⁶
• 

  Comparative Study of Financial Planning Habits among Students and Salaried-Employed Individuals in Kolkata

  Nirjhar Ghanti, Arijit Saha

  10-16

  • 229
  • PDF ⁹⁵
  • HTML ¹⁴⁵
  • JSON ²⁹
• 

  ESG: Implementation, Reporting, and Internal Audit's Role

  Rashi Khattar, Gaytri Ramanathan, Shalini Kumar

  17-24

  • 181
  • PDF ⁷³
  • HTML ⁴⁹
  • JSON ³⁰
• 

  Determinants of Tourist Satisfaction: The Mediating Role of Perceived Value Using Structural Equation Modeling

  Rahul Biswas

  25-35

  • 198
  • PDF ¹⁰²
  • HTML ⁵⁸
  • JSON ²⁷
• 

  AI vs. Human Influencer Branding Comparative Effectiveness of AI-Driven Virtual Influencers vs. Human Influencers in Consumer Engagement

  Shivangi Mishra

  36-47

  • 729
  • PDF ¹⁹⁷
  • HTML ³⁰³
  • JSON ²⁸
• 

  Determinants of Financial Well Being: A Study of Urban Working Women in West Bengal

  Patralika Bhattacharjya, Susmita Chatterjee, Navin Kumar Jha

  48-54

  • 181
  • PDF ⁶⁷
  • HTML ³⁶
  • JSON ²⁵
• 

  Financial Capability (FC): A Systematic Review of Literature and Prospects for Future Research

  Moupiya Mallick, Sulagna Das

  55-70

  • 216
  • PDF ⁹⁴
  • HTML ⁴⁴
  • JSON ²¹
• 

  A Study on Financial Performance of Motilal Oswal Ltd.

  Manjunath, Sathvik S

  71-80

  • 159
  • PDF ⁹³
  • HTML ⁶⁵
  • JSON ²⁸
• 

  Adoption of Mobile Payment Systems: An Empirical Analysis of Consumer Intentions using the UTAUT2 Model and PLS-SEM

  Ankita Kumari

  81-94

  • 136
  • PDF ⁶⁷
  • HTML ⁷²
  • JSON ²⁰
• 

  Trends and Prospects of Online Shopping in India: A Study

  Ishani Singha

  95-100

  • 162
  • PDF ¹⁰
  • HTML ¹⁸
  • JSON ²
• 

  The Rise of Q-Commerce: Transforming Retail and Logistics

  Nandlal Pandey

  101-104

  • 143
  • PDF ¹⁴
  • HTML ⁴
  • JSON ⁵
• 

  A Comparative Analysis of Swasthya Sathi and West Bengal Health Scheme

  Shahbaaz Ahmed

  105-109

  • 114
  • PDF ²¹
  • HTML ⁵
  • JSON ⁵