https://mjar.singhpublication.com/index.php/ojs/issue/feed Management Journal for Advanced Research 2025-07-10T11:20:31+0530 Mr. Pema Lama [email protected] Open Journal Systems <p>Management Journal for Advanced Research is a bi-monthly, online, double blind peer reviewed open access international journal. This journal publish research papers from all the discipline of management related subjects. Published papers are freely accessible online in full-text and with a permanent link to the journal's website.</p> <p><strong>JOURNAL PARTICULARS</strong></p> <p><strong>Title:</strong> Management Journal for Advanced Research<br /><strong>Frequency:</strong> Bimonthly (6 issue per year)<br /><strong>ISSN (Online):</strong> <a href="https://portal.issn.org/resource/ISSN/2583-1747" target="_blank" rel="noopener">2583-1747</a><br /><strong>Publisher:</strong> Singh Publication, Lucknow, India. (Registered under the Ministry of MSME, Government of India. Registration number: “UDYAM-UP-50-0033370”)<br /><strong>Chief Editor:</strong> Mr. Pema Lama<br /><strong>Copyright:</strong> Author<br /><strong>License:</strong> Creative Commons Attribution 4.0 International License<br /><strong>Starting Year:</strong> 2021<br /><strong>Subject:</strong> Management <br /><strong>Language:</strong> English<br /><strong>Publication Format:</strong> Online<br /><strong>Contact Number:</strong> +91-9555841008<br /><strong>Email Id:</strong> [email protected]<br /><strong>Journal Website:</strong> <a href="https://mjar.singhpublication.com">https://mjar.singhpublication.com</a><br /><strong>Publisher Website:</strong> <a href="https://www.singhpublication.com/" target="_blank" rel="noopener">https://www.singhpublication.com</a><br /><strong>Address:</strong> 78/77, New Ganesh Ganj, Opp. Rajdhani Hotel, Aminabad Road, Lucknow-226018, Uttar Pradesh, India.</p> https://mjar.singhpublication.com/index.php/ojs/article/view/217 An Analysis of Consumer Perception for Unified Payment Interface (UPI) with Demographic Perspective 2025-06-08T12:10:48+0530 Sonia Goyat [email protected] Vipin Nandal [email protected] <p>Unified Payment Interface (UPI) system launched with various innovative features and now it is in progressing mode but to maintain its growth in future it is necessary to know consumer perception for UPI. The main objective of this paper is to analyse the perceptions for different variables of UPI and also to identify existence of any difference in consumer perception on the basis of demographic factors such as Gender and Residential area. This study is conducted using primary data gathered from 453 UPI consumers from Haryana and Delhi NCR. Descriptive statistics and Independent sample t-test used for analysis. The study found that consumer has positive perception for all UPI variables but degree of agreement is different. The perception of UPI consumer on basis of residential area are not significantly different but there is difference in opinion of male and female for “Convenience, accessibility, Rewards and Support service” UPI variables.</p> 2025-06-30T00:00:00+0530 Copyright (c) 2025 Sonia Goyat, Vipin Nandal https://mjar.singhpublication.com/index.php/ojs/article/view/214 An Empirical Study Using Meta-Analysis to Learn How Social Media Affects Organic Consumer Goods Purchase Behaviour 2025-05-31T17:25:49+0530 S Rudresh [email protected] Manu Vasudevan Unni [email protected] <p>The research indicates a steady increase in the population interested in consuming organic food. This interest has primarily been motivated by health concerns. Despite extensive research on many aspects of organic food consumption, no study has comprehensively examined the factors influencing consumers' perceptions of organic products or their purchasing behaviours regarding organic commodities. This is despite the extensive study conducted on organic food consumption. We utilise a sample of 124,353 customers interviewed for one of the 150 research published between 1991 and 2016 to conduct a meta-analysis examining the variables influencing consumers' preferences for purchasing organic food. The articles were disseminated from 1991 to 2016. From 1991 to 2016, these studies were disseminated in scholarly journals. The findings indicate that the search and experience attributes of organic foods are not regarded as highly as their credibility aspects. This illustrates that consumer beliefs regarding the benefits of organic food versus conventionally produced food are the primary impetus for the industry. The results indicate that search and experience characteristics are not less relevant than credence attributes; instead, they reveal that credence attributes substantially influence customers' decisions regarding organic food purchases. The ability to understand consumer perceptions regarding search, experience, and credibility factors can offer organic producers and sellers a distinctive marketing advantage and a unique selling proposition for their products.</p> 2025-06-30T00:00:00+0530 Copyright (c) 2025 Rudresh S, Manu Vasudevan Unni https://mjar.singhpublication.com/index.php/ojs/article/view/220 Future Learning Ecosystems: How Outsourcing is Transforming Education 2025-07-02T11:24:44+0530 Sanjay Waychal [email protected] Pradeep Kumar Mishra [email protected] Abhijeet Dawle [email protected] Amol Dapkekar [email protected] Jitendra Sharma [email protected] <p>As the education system undergoes changes, outsourcing acts as a breakthrough method for delivering learning experiences to institutions. Future Learning Ecosystems: How Outsourcing is Transforming Education reviews the strategy-driven choice of outsourcing in curriculum design, technology support, student services, and administrative functions. With third-party support, institutions can offer true scalability and cost-effectiveness by focusing on specific programs to cater to individual learning requirements. In the face of unprecedented digital acceleration, we examine how outsourcing allows educational institutions to be agile in AI-based personalized systems, virtual labs, and collaborative platforms without heavy on-premise implementation. This article addresses issues such as quality control, data security, and reliance on third parties for production services, all of which must be tempered with the development of appropriate policies and vendor management. Using both the case study mode and data-driven evaluation approach, this study examines outsourcing opportunities to develop a more inclusive, flexible, and future-ready learning ecosystem When aligned with strategy, which can help provoke the changes needed to rethink education and position students in constantly evolving workforce landscape.</p> 2025-06-30T00:00:00+0530 Copyright (c) 2025 Sanjay Waychal, Pradeep Kumar Mishra, Abhijeet Dawle, Amol Dapkekar, Jitendra Sharma https://mjar.singhpublication.com/index.php/ojs/article/view/222 Trends in Liquidity Position of Indian Automobile Companies: A Study of Companies Listed in NIFTY Auto 2025-07-07T16:53:43+0530 Monalisha Samal [email protected] Dechen Jangmu Thongdok [email protected] Sneha Aich [email protected] Abhijeet Dutta [email protected] Suraj Sharma [email protected] <p>Liquidity is defined as a company's ability to meet its short-term obligations. It is one of the important criteria for measuring the financial health of the company. Understanding the liquidity position is crucial for making informed investment decisions over the long term, as dividend decisions often depend on liquidity. Understanding and analysing liquidity position is a challenging task. Therefore, as a solution, the present study aims towards the Indian automobile industry and evaluates the liquidity position by using short-term liquidity ratios and working capital management ratios.</p> <p>A study was performed in the companies listed in the NIFTY Auto index. An attempt has been made to rank the companies from the select list. Users can use this methodology to rank the companies in their portfolio. The study finds the top three and bottom three companies based on liquidity ranking and suggests some practices to enhance liquidity among the automobile companies.</p> 2025-06-30T00:00:00+0530 Copyright (c) 2025 Monalisha Samal, Dechen Jangmu Thongdok , Sneha Aich, Abhijeet Dutta, Suraj Sharma https://mjar.singhpublication.com/index.php/ojs/article/view/223 Global Growth Synergies of Tourism & West Bengal Perspective 2025-07-10T11:20:31+0530 Tama Dwibedi [email protected] <p>Tourism has substantial involvement in maintainable development, economic advancement and social assistances. It is an economic activity which will boost up when a person leaves his residence for a span of time for cherishing the nature, seep the hidden treasure and to grab the energy and oxygen. If we analyse the statistics published from the last decade it has been seen that tourism has become a major shove area in India to address the aforesaid issues, to utilize the limited resources and also to optimize the level of financial involvement for developing tourist substructure in a restraint economic sphere. This article verbalizes a simple practise to enumerate tourism potential for the state. This paper attempts to explore direct effects on the social, cultural, educational and economic sectors of national societies and on their international relations such as tourism can help to enhance economic activities and exploits local cultural and natural specialties in a positive way. India can take initiative to proper utilization of skilled and semi-skilled workers to provide employment opportunities to the destinations of tourism according to the suggestions given by the Planning Commission. This paper used secondary data for analysing the growth of West Bengal. According to the estimate given by the World Travel and Tourism Council, this sector now generate more than 4% of the country's GDP and more than 20 crore jobs. As a whole, Tourism is expected to generate 23 billion of economic activity now and by 2034 it is expected to grow to $ 45.08 billion. Among the different regions of the country, North India attracts the highest number of tourists. As a whole, 49% of foreign tourists throng to this part of the country while Western India attracts 29% of them. With 18 % of foreign tourist, South India remains in the third spot while Eastern region has a very negligible share of only 4 % of foreign tourists.</p> 2025-06-30T00:00:00+0530 Copyright (c) 2025 Tama Dwibedi