Management Journal for Advanced Research https://mjar.singhpublication.com/index.php/ojs <p>Management Journal for Advanced Research is a bi-monthly, online, double blind peer reviewed open access international journal. This journal publish research papers from all the discipline of management related subjects. Published papers are freely accessible online in full-text and with a permanent link to the journal's website.</p> <p><strong>JOURNAL PARTICULARS</strong></p> <p><strong>Title:</strong> Management Journal for Advanced Research<br /><strong>Frequency:</strong> Bimonthly (6 issue per year)<br /><strong>ISSN (Online):</strong> <a href="https://portal.issn.org/resource/ISSN/2583-1747" target="_blank" rel="noopener">2583-1747</a><br /><strong>Publisher:</strong> Singh Publication, Lucknow, India. (Registered under the Ministry of MSME, Government of India. Registration number: “UDYAM-UP-50-0033370”)<br /><strong>Chief Editor:</strong> Mr. Pema Lama<br /><strong>Copyright:</strong> Author<br /><strong>License:</strong> Creative Commons Attribution 4.0 International License<br /><strong>Starting Year:</strong> 2021<br /><strong>Subject:</strong> Management <br /><strong>Language:</strong> English<br /><strong>Publication Format:</strong> Online<br /><strong>Contact Number:</strong> +91-9555841008<br /><strong>Email Id:</strong> mjar@singhpublication.com<br /><strong>Journal Website:</strong> <a href="https://mjar.singhpublication.com">https://mjar.singhpublication.com</a><br /><strong>Publisher Website:</strong> <a href="https://www.singhpublication.com/" target="_blank" rel="noopener">https://www.singhpublication.com</a><br /><strong>Address:</strong> 78/77, New Ganesh Ganj, Opp. Rajdhani Hotel, Aminabad Road, Lucknow-226018, Uttar Pradesh, India.</p> Singh Publication en-US Management Journal for Advanced Research 2583-1747 The Impact of Sustainability Accounting and Reporting on Firm Value-A Case of Listed Companies on Lusaka Stock Exchange https://mjar.singhpublication.com/index.php/ojs/article/view/98 <p>There is a growing interest among stakeholders on the subject of Sustainability Accounting and Reporting (SAR). Literature based on SAR has reviewed that there exists a relationship between SAR practices and firm value. However, this has not been confirmed on the listed companies at Lusaka Stock Exchange (LuSE). The aim of this research was to investigate the impact of SAR on firm value, focusing on companies listed on the LuSE. The Overall objective of this research was to drive positive change, improve company performance, and ensure that companies operate in a socially, environmentally and economically responsible manner. This objective was achieved by three specific objectives firstly by examining the SAR practices among LuSE listed companies in Zambia, secondly by analyzing the relationship between SAR and firm value and lastly by identification of the key drivers to implementing SAR practices among LuSE listed companies. In doing so, the study adopted a quantitative approach to collect and analyze data. The results revealed that the level of sustainability practices has been increasing over time. However there has been gaps with regards to smaller firms which are still struggling with financial stamina. It was also found that SAR has impacted firm value and overall firm performance. A weak correlation was observed which was also significantly tested at 5% confidence level. The findings indicate that a weak association between the dependent variable Return on Assets (ROA) and the independent variables that is environmental and social sustainability indicators with overall mean of 0.164 and SD= 0.169. Based on the model, it was revealed that environmental and social sustainability indicators played a pivotal role in firm value. These results show that corporate sustainability reporting index has positive and significant impact on firm performance for the listed companies on LuSE. The main drivers of SAR practices were firm size, media visibility and ownership structure and these have been important with regards to disclosure of sustainability reports, while corporate governance only seems to have an influence on the existence of audit or sustainability committees. Therefore, it was recommended that there is need to educate and improve SAR awareness among LUSE listed companies and beyond in order to achieve sustainable development for all stakeholders.</p> Hilton Chinyonga Bupe Getrude Mwanza Copyright (c) 2024 Hilton Chinyonga, Bupe Getrude Mwanza https://creativecommons.org/licenses/by/4.0 2024-02-02 2024-02-02 4 1 1 11 10.5281/zenodo.10609923 Human Resources Development (HRD) Practices in the Selected Organizations of Indian Public & Private Sector: A Comparative Study https://mjar.singhpublication.com/index.php/ojs/article/view/104 <p>Although development of human beings is in existence in some form or other form since the beginning of civilization. A planned and systematic approach to HRD in the corporate sector emerged in the latter half of the 20<sup>th</sup> century. People are the real asset of an organization .If treated well, they can take organizations to commanding heights.</p> <p>Organizations are generally, driven by a predetermined goals. They employ physical, financial and human resources to achieve the goals. These goals have no meaning unless people understand the underlying philosophy, translate them into concrete action plans and put their heart while realizing the targets. Organization thus depends on the people for their survival and growth. In a similar way people need organizations. The current research study focus on the present scenario of the HRD practices of public and private sector organization in India. Due importance has been given to such HRD practices which prove the best and creates broader scalability in human life.</p> <p>The scope of the study is limited to the organizations under study namely Bharat Heavy Electricals Limited, Bhopal (Public Sector Organization) &amp; Lupin Pharmaceuticals, Mandideep, Bhopal (Private Sector Organization). It is a cross sector study. The study focuses on HRD interventions namely Performance Appraisal, Career Development, Potential Appraisal &amp;Training &amp; Development.</p> Prof. (Dr.) R. K. Ghai Dr. Dolly Vaish Copyright (c) 2024 Prof. (Dr.) R. K. Ghai, Dr. Dolly Vaish https://creativecommons.org/licenses/by/4.0 2024-02-02 2024-02-02 4 1 12 21 10.5281/zenodo.10612321 Percolation of Entrepreneurial Pursuits: One-Step towards Economic Escalation https://mjar.singhpublication.com/index.php/ojs/article/view/105 <p>In recent times the opportunistic and economically liberalised market platform acts as a notable incentive to the innovators whose creative excellence gets emancipated into the age-old concept of Entrepreneurship which is the ongoing phenomenon in the world. The concept of Entrepreneurship is a multidisciplinary approach which requires synergised knowledge. The actualisation of an ingenious and resourceful idea by a risk seeker i.e. an entrepreneur which is technically termed as an Entrepreneurship and the prospective outcome is the Enterprise which could be seen as future wealth generating device together with societal furtherance.</p> <p>The study is focused on how Entrepreneurial activities could lead to manifestation of Economic precipitation. Entrepreneurial performances lead to long-lasting effect with respect to nations' GDP through generation of organised as well as unorganised employment opportunities, decline in income disparity amongst the population, enhancing per capita income, strengthening the economy by producing or reproducing innovative and productive products and services thereby ensuring upliftment of standard of living. The main thrust of any Entrepreneurship program can be seen as developing the latest or modified solutions to any existing problems in the society before one another's competitors in order to achieve the first mover advantage. Frequently entrepreneurs are categorised as problem solvers. But appropriate financial and technical assistance accelerates budding Entrepreneurs' creative ideas into value creation mechanisms. Adequate Entrepreneurial activates other resources of the entity and guarantees it's productive utilisation in an innovative way and at the same moment involves the ability to absorb risk arises in the entrepreneurial journey. The greater self-managed venture in the nation reflects economic competencies and the ability to contribute significantly towards world GDP. The study also extends towards analysing certain self-tailored myths regarding Entrepreneurship and also its contributions to community building. It implies establishment of a well-structured platform which ultimately leads to Economic precipitation.</p> Souvik Paul Raj Das Copyright (c) 2024 Souvik Paul, Raj Das https://creativecommons.org/licenses/by/4.0 2024-02-03 2024-02-03 4 1 22 26 10.5281/zenodo.10612456 Socio-Economic Situations of Migrant Brick-Kilns Industrial Workers in Cuddalore District, Tamilnadu https://mjar.singhpublication.com/index.php/ojs/article/view/100 <p><strong>Background:</strong> India is the second largest brick producing country after China accounting for more than 15 per cent of global production. Approximately one lakh brick kilns are operating in India which employs more than four million workers. Most of the workers are migrants who belong to economically backward and underdeveloped regions of the country and normally hail from poor economic class and are mostly illiterate. Brick industry is one of the unorganized industrial sector and migrant brick kiln workers are not benefitted with adequate wage and medical facilities. In this context this paper addresses the “Socio-Economic Situations of Migrant Brick-kiln Industrial Workers in Cuddalore District of Tamilnadu”. <strong>Data and Method:</strong> The study uses the data from primary and secondary sources. The primary data of 120 samples collected from Keerapalayam Block, Cuddalore District of Tamilnadu. The brick kiln industrial works were scattered in Cuddalore district and more number of migrant workers engaged in brick industrial works particularly in Keerapalayam Block. So, the area of the study of the present research work was restricted to the keerapalayam block and this study focused only on migrant workers engaged in brick-kiln industry. <strong>Conclusion:</strong> Creation of employment opportunities and other essential facilities in the place of origin will help stopping migration and save family life value. The study may be suggested that the migrant brick-kiln industrial workers may be provided equal opportunities for their overall upliftment including education and career development of their children with the help of available and innovative workers welfare policies.</p> Dr. R. Hariharan Copyright (c) 2024 Dr. R. Hariharan https://creativecommons.org/licenses/by/4.0 2024-02-03 2024-02-03 4 1 27 32 10.5281/zenodo.10612654 Value-Added Tax Monopoly: A Threat to Low Revenue-Generating States in Nigeria https://mjar.singhpublication.com/index.php/ojs/article/view/106 <p>This paper examines the effect of value-added tax monopoly by some states on low revenue-generating states. An exploratory/survey approach was adapted. Employment, revenue generation, and economic development were used as proxies to measure the monopolistic effect of value-added tax on low revenue-generating states. Primary source of data collection was employed through a closed-end questionnaire. The population of the study stand at 273 respondents drawn from Borno, Gombe, and Yobe state, with a sample size of 256 using stratified sampling technique. Linear Regression was employed to analyze the data with the help of SPSS version 27. Findings show that monopoly of value-added tax by states will negatively and significantly affect employment, revenue generation, and economic development of other states. The study concluded that value-added tax revenues should be generated for redistribution to states and local governments in Nigeria to argument their internally generated revenue as this will enhance growth and economic development. It was recommended by the study that resources should be redistributed equitable and fairly by the federal government so as to reduce persistent friction in the revenue allocation.</p> Yusuf Aliyu Usman Alhaji Audu Copyright (c) 2024 Yusuf Aliyu, Usman Alhaji Audu https://creativecommons.org/licenses/by/4.0 2024-02-05 2024-02-05 4 1 33 40 10.5281/zenodo.10616907 The Effect of Covid-19 on the Performance of the Hospitality in Zambia: A Comprehensive Analysis (2015-2022) https://mjar.singhpublication.com/index.php/ojs/article/view/103 <p>This study examined the effects of the COVID-19 pandemic on the performance of Zambia's hospitality industry, focusing on the years 2015 to 2022. Initially, the research aimed to understand the industry’s trajectory through its pre-pandemic growth and diversification, followed by its response to the pandemic’s challenges. Utilizing a mixed-method approach, the investigation combined quantitative data from Zambia’s Tourism Statistical Digests with qualitative insights from interviews conducted with officials in the Ministry of Tourism. The findings revealed that the period from 2015 to 2019 was marked by significant growth in the industry. For instance, international tourist arrivals rose from 931,782 in 2015 to 1,009,173 in 2017, accompanied by an increase in tourism revenue. However, the emergence of COVID-19 in 2020 led to a dramatic downturn, highlighted by a 56.2% decline in international tourist arrivals compared to the previous year. In response to the pandemic, the Zambian government issued several Statutory Instruments, such as the Tourism and Hospitality (Licensing) (Amendment) Regulations, 2020 and the Tourism and Hospitality (Registration of Hotel Managers) (Temporary Disapplication of Registration Fee) Regulations, 2020. These were aimed at providing financial relief and maintaining regulatory compliance within the industry. By 2022, the industry began showing recovery signs, including a 10.5% increase in tourist arrivals from 2020 to 2021. The resilience of Zambia's hospitality industry in the face of the pandemic was evident. The study concludes with strategic recommendations for future growth, highlighting the importance of Public-Private Partnership models to enhance infrastructure, the need for Niche Tourism Development to broaden the industry's appeal and resilience.</p> Olivia M'hango Bupe Getrude Mwanza Copyright (c) 2024 Olivia M'hango, Bupe Getrude Mwanza https://creativecommons.org/licenses/by/4.0 2024-02-05 2024-02-05 4 1 41 49 10.5281/zenodo.10617003 Impact of Consumer Perception on Purchase Intention: A Description of the Indian Market https://mjar.singhpublication.com/index.php/ojs/article/view/108 <p>The present study is an attempt to explore the effect of consumer perception over their purchase intention. The study has been done with reference to organic products. The sample population comprises of the consumers of organic products at Chennai. The method used for selecting the respondents is simple random sampling and the sample size of the study is 100. Multiple regression has been applied to the collected data for analysis. The results of analysis reveal that the purchase intention of the consumers is highly affected by their perception towards the organic products.</p> R. Sangeetha Dr. A. Geetha Copyright (c) 2024 R. Sangeetha, Dr. A. Geetha https://creativecommons.org/licenses/by/4.0 2024-02-06 2024-02-06 4 1 50 53 10.5281/zenodo.10628006 The Influence of Packaging Attributes on Consumer Buying Behaviour: A Case Study of Milk Packages https://mjar.singhpublication.com/index.php/ojs/article/view/102 <p>This study focused on the influence of packaging attributes on consumer buying behaviour, a case study of milk packages. The study was conducted in Lusaka, Zambia and was guided by the following objectives; to establish the existing packaging attributes of milk products on the market, to examine the effect of each packaging attribute of milk on consumer buying behaviour and to identify which packaging attributes of milk packages are more influential on consumer buying behaviour. The study revealed that packaging attributes; packaging colour, background image, packaging material, font style, design wrapper and printed information positively influence consumer buying decision. The study recommends that packaging companies use three-layer film composite for packaging and should also ensure that packaging attributes are taken into consideration during product development phrases since they influence customers buying behaviour.</p> Bruce Mushili Bupe Getrude Mwanza Copyright (c) 2024 Bruce Mushili, Bupe Getrude Mwanza https://creativecommons.org/licenses/by/4.0 2024-02-12 2024-02-12 4 1 54 59 10.5281/zenodo.10652880 Enhancing Sales through Marketing Strategies: A Case of the Cropchem Brand https://mjar.singhpublication.com/index.php/ojs/article/view/107 <p>This study investigated key marketing strategies that enhanced sales volume for agrochemical products at Cropchem. Being centred on marketing processes by businesses and organizations, the study was anchored on the “Marketing Mix” and the “Push and Pull" theories which depict concern for determining the needs of the potential customers and pushing the solutions out to those customers. The research used an exploratory qualitative design. Research data was collected using interviews and focus group discussions (FGDs) to unearth the truth on a fact-finding mission. A total of 34 individuals were interviewed; 5 each from Cropchem employees, agro dealers, commercial farmers and households supplemented by 2 FGDs (14) comprised of small -scale farmers, using purposive sampling. The research concluded that despite the challenges faced by Cropchem, ten (10) various kinds of marketing strategies were identified to have been used by the firm, out of which four (competitive pricing; physical evidence, social media and process) stood out to be effective for enhanced sales volume of Cropchem products. This shows the extent to which customer behavior was influenced by those key marketing strategies in enhancing sales volumes of the agrochemical products. Some recommendations were made, and it was concluded that not all marketing strategies used in the agrochemical business can enhance sales volume. The marketing strategies, competitive pricing, physical evidence, social media and process are key to enhanced sales volume for the Cropchem brand. This study is expected to assist economic policy makers in designing policies that will help infant and/or local industries to survive in highly competitive business environments dominated by large foreign companies.</p> Bertha Tembo Bupe Getrude Mwanza Copyright (c) 2024 Bertha Tembo, Bupe Getrude Mwanza https://creativecommons.org/licenses/by/4.0 2024-02-13 2024-02-13 4 1 60 67 10.5281/zenodo.10654815 Effects of Monetary and Non-Monetary Incentives on Employee’s Performance https://mjar.singhpublication.com/index.php/ojs/article/view/110 <p>This paper first focuses on the distinction between monetary and non-monetary incentives, and examine whether incentives enhance employee’s performance and identify the most effective incentive to motivate and improve employee’s performance. Before discussing the awards and perks offered to employees by companies, it is necessary to understand the importance of motivation in the workplace. Employee motivation is a major factor in organizational growth. Managers at all organizational levels concentrate on employee motivation through a variety of rewarding strategies, including monetary and non-monetary rewards. Monetary incentives are easy to understand and consist of measurable financial benefits. Non-monetary incentives may take the shape of material gifts or opportunities that may also have some monetary value. In addition, incentive programs are a key component of improving staff productivity. According to data, incentives are valuable since they can encourage up to 66% of employees to stay at their firm and boost employee performance by 44%.</p> Dipsweta Paul Copyright (c) 2024 Dipsweta Paul https://creativecommons.org/licenses/by/4.0 2024-02-22 2024-02-22 4 1 68 72 10.5281/zenodo.10691486 Make in India Digital: A Review https://mjar.singhpublication.com/index.php/ojs/article/view/111 <p>Today, we cannot think of our life without technology. In the twenty-first century, one of the most essential technologies is the influence of digitization. It assists every person to communicate anytime anywhere. Digital India is a programme which has been started to change India into a digitally empowered society. It was launched on 1, July 2015 to ensure that government services are made available to people electronically by improving online infrastructure and by growing internet connectivity or by building our country digitally empowered in the field of technology. Digitalisation of India starts from the cashless society, where a pauper man to the industrialist are going cashless and trying the digital ways for the payments. India is going Digital as now our complete records can be stored digitally (Digi Locker) so that government can avoid frauds and other activities that are harmful. To make the India Digitalize to create a digital infrastructure like a high-speed internet, mobile phone, shareable private space on a public cloud, and creating a safe and secure cyber space as a utility to every Indian citizen with digital literacy.</p> Iswar Tudu Copyright (c) 2024 Iswar Tudu https://creativecommons.org/licenses/by/4.0 2024-02-23 2024-02-23 4 1 73 77 10.5281/zenodo.10698140 An Overview of Financial Education Initiatives in India – A Descriptive Study https://mjar.singhpublication.com/index.php/ojs/article/view/113 <p>The genesis and significance of financial literacy have come into the limelight since the worldwide economic collapse. Financial literacy is expected controlling device for the unrestricted poverty and economic disparity in India. The Government and financial sector regulators have envisaged “National Strategy for Financial Education” (2020-25) through a very new “5-C” approach “Content”, “Capacity”, “Community”,” Communication” and “Collaboration” to uplift the existing reduced financial literacy rate. This paper elucidates on different initiatives grabbed by the supervisory agencies of India to excel the “financial literacy” among the individuals in the country and alongside compares financial literacy rates state wise in India and with fastest growing countries in Asia. This paper is purely based on various documents published by the regulatory bodies and reviews of research articles. The significance of this paper is advocated as policy makers and research scholars may see it as a value addition to the present literature of financial literacy.</p> Dipankar Mondal Copyright (c) 2024 Dipankar Mondal https://creativecommons.org/licenses/by/4.0 2024-02-24 2024-02-24 4 1 78 86 10.5281/zenodo.10701649