Vol. 5 No. 1 (2025): February Issue

Articles

• 

  Navigating the Evolution: Transitioning from Transactional to Relationship Marketing: A Case of Banking Institution in Kalyani Town in Nadia District

  Indrani Majumder

  1-6

  • 175
  • PDF ⁹⁴
  • HTML ⁴²
  • JSON ⁹
• 

  A Comparative Study on the Digital Services Offered by Commercial Banks and Mobile Network Operators (MNOs): A Survey of Standard Chartered Bank Lusaka Customers

  Sophia M Temba, Bupe M Mwanza

  7-24

  • 168
  • PDF ⁹²
  • HTML ²¹
• 

  Effect of Financial Leverage on Financial Performance of Indian Public Sector Banks

  Priyata Chaudhury

  25-30

  • 165
  • PDF ⁸⁸
  • HTML ⁴⁵
• 

  Role of Academic Incubators in Promoting Entrepreneurship and Entrepreneurial Skills among Students in India

  Dr. Nazia Sultana, Akkinapally Yugendhar

  31-40

  • 158
  • PDF ¹⁰⁰
  • HTML ⁵²
• 

  Enhancing India's Economic Integration with Eurasia: The Strategic Role and Evolving Dynamics of the International North–South Transport Corridor (INSTC)

  Dr. Amaan Anjum

  41-49

  • 148
  • PDF ⁹¹
  • HTML ³⁵
• 

  CAMEL Analysis of Selected Scheduled Commercial Banks in India

  Dipak Kundu, Nilendu Chatterjee

  50-57

  • 239
  • PDF ⁹⁹
  • HTML ⁵⁸
• 

  Effect of Forensic Data Analysis on Fraud Detection of Listed Firms in Nigeria

  Abubakar Umar Maidarasu, Joseph Femi Adebisi, Sunday Mlanga

  58-70

  • 348
  • PDF ¹²⁶
  • HTML ²⁷
• 

  Business Saga of LANTEC Technologies, MASAT: A Case Study

  Ananya Bhansali, Rajesh Kumar Pandey

  71-79

  • 119
  • PDF ⁷²
  • HTML ³⁴
• 

  Digital Payment Systems and Financial Inclusion in Building a Future-Ready Business Ecosystem

  S Ayyappan, Ankitha Theres

  80-86

  • 172
  • PDF ¹¹⁷
  • HTML ⁵²
• 

  Investment Decisions in the Digital Age: Examining the Impact of Social Media-driven Information on Investment Behaviour

  Mitul T Parmar, Vishal B Javiya

  87-92

  • 564
  • PDF ¹⁶⁵
  • HTML ⁴³
• 

  Assessing the Impact of Government Schemes on Financial Inclusion in India: A Bibliometric Review

  Manisha Soreng, R.S. Meena

  93-104

  • 340
  • PDF ⁸⁹
  • HTML ³⁷
• 

  The Effect of Entrepreneurial Orientation on Performance of Agriculture Cooperatives: A Study of Solar Milling Plant Cooperatives in Southern Province of Zambia

  Godfrey. M. Munyoro, Harrison Daka

  105-125

  • 994
  • PDF ⁵⁷
  • HTML ²⁷