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Neeraj Shukla B. Overcoming Obstacles in CRM Adoption for Success: Managing B2B Sales Excellence with CRM. Manag. J. Adv. Res. [Internet]. 2022 Jun. 30 [cited 2024 Dec. 22];2(3):18-24. Available from: https://mjar.singhpublication.com/index.php/ojs/article/view/89