DR. BABITA NEERAJ SHUKLA. Overcoming Obstacles in CRM Adoption for Success: Managing B2B Sales Excellence with CRM. Management Journal for Advanced Research, [S. l.], v. 2, n. 3, p. 18–24, 2022. DOI: 10.54741/mjar.2.3.4. Disponível em: https://mjar.singhpublication.com/index.php/ojs/article/view/89. Acesso em: 18 may. 2024.