CHAKRABORTY, Mahasweta; SEN, Sangita; BARDHAN, Ashirbani. From D2C to Omnichannel: An Empirical Study of Growth, Profitability and Financial Sustainability of Selected Indian Consumer Brands. Management Journal for Advanced Research, [S. l.], v. 6, n. 5, p. 26–36, 2026. DOI: 10.54741/MJAR/6.5.2026.337. Disponível em: https://mjar.singhpublication.com/index.php/ojs/article/view/337. Acesso em: 6 nov. 2026.