SUCHETAN MAJUMDER; ANWESHA MUKHERJEE. An Analytical Study on the Effect of Marketing Mix Elements on Consumer Durables’ Brand Awareness in Kolkata. Management Journal for Advanced Research, [S. l.], v. 4, n. 4, p. 13–34, 2024. DOI: 10.5281/zenodo.13253109. Disponível em: https://mjar.singhpublication.com/index.php/ojs/article/view/150. Acesso em: 18 nov. 2024.